Marketing Foundations
Content Marketing: The powerful tool you need to take advantage of
Take a closer look at content marketing — what it is and how it can be a vital part of your marketing program.
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Marketing Foundations
Want Successful Content? Start with a Strategy.
Content can be a strong driver of your marketing efforts, but you have to start in the right place: Strategy. Get a closer look at how smart planning makes great content even greater.
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Marketing Foundations
Now for a Real Treat: Personadogs! Marketing Personas for Dogs
If you've been putting off creating marketing personas, we have tips to get you motivated right here. Not enough? Well there are also cute dogs.
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Marketing Tactics
LinkedIn for SMBs
LinkedIn is a powerful marketing tool for small businesses. Learn more about putting its suite of features to work with tips from one of our digital marketing experts.
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Marketing Trends
Augmented Reality: A social distancing sales solution gets real
CID recently helped Bradley Corp. launch a new augmented reality (AR) sales app. Although the app was in the works before the pandemic forced showrooms and trade shows to shut down, it has become an invaluable tool to help Bradley safely share a new product line with potential customers.
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Marketing Tactics
How We Made The Vollrath Foodservice Website, Part 01: Discovery
A three-part behind-the-scenes series on how CI Design planned and executed a major website redesign for Vollrath Foodservice.
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Marketing Foundations
8 Ways to Know You Need a New Website
We asked our UX, Web Development, SEO, Content, and Design experts to share some of the most essential indicators that your website needs a refresh.
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Marketing Foundations
Video Marketing Guide: How to plan your next video
Planning is key for a successful corporate, social, or broadcast video and it all starts with answering some key questions. Check out our planning guide to get started.
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Marketing Tactics
Five Things We Love About the Amazon Holiday Toy Catalog
As a kid growing up in pre-internet times, the arrival of a catalog like this was one of the most glorious days of the year. You wanted everything in that catalog, much to your parents’ chagrin, but just as the store planned.
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