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CID Wins Best Place to Work Award...Again!

CID Wins Best Place to Work Award...Again!

CI Design was named a Best Place to Work by the Milwaukee Business Journal for the second year in a row, and we are very excited about it.

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Have you heard the one about the pool party? Digital Marketing

Have you heard the one about the pool party?

Running an effective digital marketing campaign requires an expert balance between Search Engine Optimization (SEO), Pay-Per-Click (PPC) advertising, and content. Find out how to make your campaign successful with these refreshing tips.

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How to Create a Holistic SEM Strategy Digital Marketing

How to Create a Holistic SEM Strategy

What is SEM and what's the best strategy for your business? This explainer lays out a holistic approach to making your digital marketing efforts engaging and effective.

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What do you mean I need to have my 2020 budget in? Marketing Strategy

The cure for the end of summer marketing blues

Summer is still with us, but it is winding down. That means it's time for marketers to assess their 2019 plans and start getting ready for 2020. But don't panic. CID's marketing services director, Heather Vaughn, has some advice to help you navigate it all.

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Q&A with CID's Music Man Dave Olson Sound Design

Q&A with CID's Music Man Dave Olson

Most of the music pieces we use in our client work are original compositions, and the man behind them is Dave Olson. He recently took a little time to answer our questions about what it's like to make music for a living, what inspires and challenges him, and how he sees the relationship between music and advertising.

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DigiMarCon 2019 Recap Digital Marketing

DigiMarCon 2019 Recap

Our digital marketing team took a field trip to Chicago for DigiMarCon 2019 and offer this roundup of favorite tips and insights.

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Still from Charlie the Butcher video created by CID's Emmy Award-winning team Video Production

Five Things I Learned Making Video Content for the Food Industry

Our senior video producer lets you in on five secrets for making amazing foodservice industry videos.

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Summer Jams that go to 11 Trends

Summer Jams that go to 11

It's summer and music is in the air - and our earbuds. Check out a few of our favorite songs to listen to when the temperature rises.

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CI Design video crew filming commercial for Milwaukee Brewers

Eight Things I Learned Making Video Content For Sports Teams & Athletes

CID's senior video producer has learned a lot about making videos for and about sports clients. Now, he's sharing eight insights he's gleaned over the years.

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Fuze MKE is Sparking Action in the Ad Community Community Events

Fuze MKE is Sparking Action in the Ad Community

Our thoughts on the first Fuze MKE event, a new initiative aiming to tackle diversity and inclusion in the Milwaukee ad community. Spoiler alert: We loved it!

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2019 Wisconsin Sports Awards Recap

2019 Wisconsin Sports Awards Recap

Earlier this month CI Design helped bring the 8th Annual Wisconsin Sports Awards to life. Check out a few photos from the night and see our team in action.

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Summer Guide: Our Favorite Patio Hot Spots Out & About with CID!

Summer Guide: Our Favorite Patio Hot Spots

We asked folks around the CI Design office to share their favorite places to grab a bite and enjoy the summer vibes.

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4 Trends from the 100th National Restaurant Association Show Trends

4 Trends from the 100th National Restaurant Association Show

For 100 years, the National Restaurant Association has been hosting shows featuring the latest and greatest in foodservice innovation. A few CI Design team members made the trip down to Chicago this year to celebrate the show’s centennial, lend support to our clients, and check out what’s new and exciting in the industry. Here’s a look at four major trends they spotted.

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DING-DONG: CID Takes Home 4 Bell Awards CID News

DING-DONG: CID Takes Home 4 Bell Awards

The work that took home the Bellys (editor’s note: they are not actually called “the Bellys”) includes work from our in-house video team, UX and digital development team, brand strategy and design team, and our content team.

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How We Used Integrated Marketing Smarts to Help LandscapeHub’s Garden Grow Marketing Strategy

How We Used Integrated Marketing Smarts to Help LandscapeHub’s Garden Grow

When LandscapeHub came to us, they were still relatively new in the market, and wanted help increasing awareness, buyer registrations, and the number of quality suppliers using the platform.

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Branding the "GRAND PLANS"​... The Avenue and 3rd Street Market Hall, Pt. 02 Brand Development

Branding the "GRAND PLANS"​... The Avenue and 3rd Street Market Hall, Pt. 02

The Avenue is the brand new sleeping giant of retail, office, residential, and food experiences coming to the Grand Avenue Mall space on 3rd Street and Wisconsin Avenue. And CI Design had the pleasure of designing ...

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Avenue Branding, Part 01 Brand Development

Avenue Branding, Part 01

The intersection at Wisconsin Ave. and 3rd Street used to be the heartbeat of Downtown Milwaukee. For a long time now it has been very quiet. At the center of it is what used to be the Grand Avenue Mall. This collection of buildings is being reimagined by some good people, and we (CI Design) were invited to help create the brand story and visual identity for the new development. This short article is a little glimpse into the writing process.

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Three Misconceptions About Heatmaps Web Analytics

Three Misconceptions About Heatmaps

Heatmaps help us make informed, data-backed decisions for improving websites. But, there are some misconceptions out there about them. Read on to learn why heatmaps are a worthwhile investment for your next website redesign.

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What to Look For in an Agency Video Partner Video Production

What to Look For in an Agency Video Partner

We asked David Busse, our Senior Producer and Director of Video Production, what qualities people should look for when hiring an agency to handle their marketing video production.

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