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How CID Retains Top Agency Talent Leadership

How CID Retains Top Agency Talent

In an industry where high turnover tends to be the norm, CID has a higher-than-average employee tenure. Our HR director sheds some light on how we retain our talent.

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Digital Tune-Up: Internal Linking Basics Marketing Tactics

Digital Tune-Up: Internal Linking Basics

What is an internal link and when, how, and why should you add them to your digital content? CID’s in-house expert Jade Scaffidi has the answers.

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How Marketers Can Thrive with First-Party Data Marketing Trends

How Marketers Can Thrive with First-Party Data

Internet cookies are on their way out, leaving marketers with less access to third-party data for their ad targeting. Is first-party data the answer?

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How to Identify Your Target Audience Marketing Foundations

How to Identify Your Target Audience

Knowing your target audience is a foundational step in creating an effective marketing strategy. Get tips for identifying your target audience and start tailoring your plans.

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Meet CID: Steven Wirth Meet CID

Meet CID: Steven Wirth

Digital Project Managers like CID’s Steven Wirth help keep our teams focused, develop timelines, and navigate obstacles to keep projects humming. Get to know Steven and how he balances it all.

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Happy 30th Anniversary to Us! CID News

Happy 30th Anniversary to Us!

We’re celebrating 30 years of CID and the people who helped make this milestone possible.

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Digital Tune-Up: Is Your Website Accessible? Marketing Trends

Digital Tune-Up: Is Your Website Accessible?

Time for a quick digital tune-up! Is your website accessible? Use this checklist to make sure your site is healthy for you and your audiences.

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How We Disrupted Our Brand Without Losing Who We Are Creativity

How We Disrupted Our Brand Without Losing Who We Are

Find out how and why we made our Wes Anderson parody video, and why taking a risk is sometimes a great way to reinforce your brand. Plus: Behind-the-scenes photos!

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Should Your Business Be on TikTok? Marketing Trends

Should Your Business Be on TikTok?

TikTok is a hot topic for brands, businesses, and just about everyone else on the internet at the moment. But does your business really need to be there?

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