Potawatomi
CID pairs story and strategy to bring creative insights that deliver results. From branding and marketing strategy, to video production and web development, content marketing and SEO strategy, we help propel marketers toward their goals with Creative Intelligence™ and thoughtful executions. In partnership with our clients and their teams, we maximize the power of their brands to convert the curious to customers.
Modern marketing has become overcomplicated. David Ogilvy figured out how to sell decades ago using principles we’ve forgotten. From doing your homework to running campaigns until they actually stop working – here’s what still matters.
Most content audits fail because they drown in data without strategic priorities. Discover our 3-tier framework that puts brand foundation first, fills audience gaps second, and optimizes performance third.
Rigid brand guidelines from 2014 no longer work in today's messy, multi-channel world. The most effective brands focus on consistent character rather than visual uniformity, empowering teams with principles that enable surprising, attention-grabbing expressions while maintaining a solid foundation.

CID is a place where people who are passionate about their work come together and geek the heck out about it. We can’t help it. We’re collaborators by nature — brainstorming creative ideas in our Third Ward HQ, figuring out a marketing strategy with our hybrid co-workers, diving into website goals with our clients, and sharing podcast recs with everyone on Slack — we do it all. And we love doing it at CID. (We even have several Best Place to Work Awards to prove it.) Want to be a part of it?
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