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Brand Forward / Strategies that fuel momentum

We are a Brand and Marketing Agency

CID pairs story and strategy to bring creative insights that deliver results. From branding and marketing strategy, to video production and web development, content marketing and SEO strategy, we help propel marketers toward their goals with Creative Intelligence™ and thoughtful executions. In partnership with our clients and their teams, we maximize the power of their brands to convert the curious to customers.

Potawatomi

Potawatomi

Playing to Win

A behind the scenes look at our Emmy-award winning commercial.
Video Production CID News Creativity
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Culligan

Progressive Web App for Culligan

From Sales Binders to Sales Intelligence

How we built a Progressive Web App that equipped 800+ sales reps with always-current materials that perform perfectly offline—and provide unprecedented insight into what drives results.
UX Digital Strategy SEO Development Design B2B
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3rd Street Market Hall

3rd Street Market Hall

At the center of it all

Designing an inspiring brand for an iconic downtown MKE space.
Branding Environmental Design Logo Design
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Wolf Paving

Wolf Paving

Ready to Roll

Turning non-targeted web traffic into commercial conversions
Digital Strategy SEO Digital Advertising
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The latest from our blog

Why Your B2B Videos All Sound the Same
Marketing Tactics

Why Your B2B Videos All Sound the Same

Stop Competing on Price: How Industrial Brands Actually Differentiate
Marketing Tactics

Stop Competing on Price: How Industrial Brands Actually Differentiate

Most industrial companies compete on price because their brands all sound the same. Learn why technical excellence isn’t enough to differentiate and how to translate your capabilities into outcomes that actually win deals in competitive B2B markets.

Is Brand Misalignment Undermining Your Marketing Efforts?
Marketing Foundations

Is Brand Misalignment Undermining Your Marketing Efforts?

Your leadership team agrees on the words but not the vision behind them. That disconnect could be the real reason your marketing keeps underperforming. Learn why inconsistent results often trace back to brand misalignment, not tactical execution.

Collaboration, Creativity, and Support

CID is a place where people who are passionate about their work come together and geek the heck out about it. We can’t help it. We’re collaborators by nature — brainstorming creative ideas in our Third Ward HQ, figuring out a marketing strategy with our hybrid co-workers, diving into website goals with our clients, and sharing podcast recs with everyone on Slack — we do it all. And we love doing it at CID. (We even have several Best Place to Work Awards to prove it.) Want to be a part of it?

View Our Openings

Put our teams to work for your business

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